Celebrating the Official Launch of SLA at PBIBS 2024

Hinged off of the Palm Beach International Boat Show (PBIBS), it was only fitting that the official launch of SLA was celebrated at this time, as Founder Shari Liu Fellows began her journey working as a superyacht journalist fifteen years ago when she co-founded Superyachts.com. 

This exciting launch saw a spectacular dinner take place at the iconic restaurant Le Bilboquet, echoing a South of France vibe in an enchanted courtyard just off of Worth Avenue. Attendees indulged in an evening of fine dining and wonderful entertainment, reflecting the luxury that SLA offers to its clients.  

The event had many sponsors from notable superyacht industry brands and beyond, including Edmiston, Oceanco, BioSoul, Nakheel and Whispering Angel. 

The Shari Liu Agency is a company specialising in luxury brand consultancy, brand partnerships, elevated bespoke events and luxury media services. It boasts a vast array of initiatives to elevate businesses and provide clients with a platform within a range of luxury industries. 

SLA is characterised by its extensive network and personal and meticulous nature, cultivating and maintaining meaningful partnerships and connections to offer premium and bespoke solutions. 

Shari Liu Fellows commented: ‘It’s been a wild and exciting ride and I am so lucky to be here today celebrating my new agency and the superyacht industry.’

From the significant sponsorships, esteemed guests and affiliations with a range of luxury brands, the spectacular nature of SLA is showcased. This official launch was highly successful, encapsulating the essence of SLA and acting as an unforgettable start to PBIBS 2024.