Monte Carlo YachtsCompany profile
Monte Carlo Yachts is a pioneering project in the Yachting World breaking new ground.
The company is genuinely Italian in its management, designers and artisanal skills, supported by the industrial strengths of French Group Beneteau, the uncontested global leader in the production of sailboats and among the 5 world power top players.
Founded in 2009, Monte Carlo Yachts is the fastest growing Italian brand in the luxury motor yacht segment which have developed and launched a range of five award winning models and has been recognised internationally both for the iconic style of its yachts and their performance.
The MCY collection currently includes the multi-awarded MCY 65, MCY 70, MCY 76, MCY 86, MCY 105 and the MCY 80, a 24-meter yacht launched in summer 2016. The company is working on several projects to be presented on the market in the next years starting from the new MCY 96 that will be officially presented to the public at the Cannes Yachting Festival (12-17 September, 2017) following an exclusive preview for clients and the press in the Summer.
The history of success of the Italian brand, especially during the extremely challenging years of the economic crisis, was based on solid know-how and a strong strategic vision based mainly on two main drivers: design and product innovation combined a revolutionary patented manufacturing process.
The full MCY collection is designed by World famous Nuvolari Lenard design studio, with which Monte Carlo Yachts have studied and introduced design features and materials extensively used previously only on mega yachts.
With Carlo Nuvolari and Dan Lenard Monte Carlo Yachts resets the meaning of key words such as style, functionality and customization. Style becomes love for beauty, not bridled by limited standards but open to continuous evolution. The natural blend of the sense of freedom we feel boating and the perception of safety and comfort of a villa. The luxury to be shielded in a protective environment with direct connection to open spaces and nature around.
Functionality becomes the tuning between necessary and unnecessary, the final result of a team work, designers together with the engineering and marketing departments in MCY. Customization becomes the chance to provide unique personalities and moods to the yacht, without masking its style.
Product Innovation and Manufacturing Process.
Monte Carlo Yachts created a World-Class modular construction process inspired by the concepts in Lean Manufacturing. Since the beginning, this has been recognised as one of the most important strengths of the company, which permits to increase the quality of the yachts while considerably reducing the time of construction and consequentially allowing the yard to be more responsive and dynamic to a global market.
This is also the reason why Monte Carlo Yachts has been awarded with the Innovation in a Production Process Award at the IBI-METS Boat Builder Awards for Business Achievement, an important recognition to the innovative production process that has distinguished the company since the launch of its first yacht.
This unique process is matched with a revolutionary naval architecture that strongly differentiates MCY yachts from the rest of the market. It has been developed in order to offer unparalleled levels of comfort and reliability at sea, not achievable through conventional design. The combination of these two factors allows results of absolute excellence, encouraging more accurate levels of finish and increasing at the most the chances of customisation.
The full MCY range will be displayed at the main boat shows going on in between September and October such as the Cannes Yachting Festival, Genova Boat Show and the Monaco Yacht Show.