BMW 7 Series Gets New Flagship Model

By Paul Joseph

The BMW 7 Series rarely disappoints. First launched in 1977, the full size luxury sedan is now in its sixth generation and remains hugely popular among lovers of the iconic German carmaker.

Now BMW have added a brand new flagship model to the 7 Series, featuring the company’s much lauded ‘M Performance’ package, and is billed as offering exceptional refinement and supreme power.

Boasting a 12-cylinder 6.6-litre V12 petrol engine with M Performance TwinPower Turbo technology under the bonnet, the BMW M760Li xDrive can achieve 0 to 100 km/h in just 3.7 seconds on the way to an electronically limited top speed of 250 km/h.

As for exterior appearance, elegant and sporty seems a fair description – characteristics most evident in the car’s 20-inch M light-alloy wheels in double-spoke 760M design with matt Cerium Grey finish.

The galvanised Cerium Grey finish for the kidney grille frame and the fronts of the grille bars, along with the front apron strip, are also a distinctive touch, while Air Breathers, side door trim elements and boot lid handle, all add colour accents.

Other notable exterior features include the mirror caps, likewise in Cerium Grey, V12 badges on the C-pillars, the M logos on the sides of the car and the xDrive lettering and model badge at the rear.

The now familiar BMW M Performance character is also present and correct inside the car. The exclusive M leather steering wheel carries the M logo, has Pearl Gloss Chrome multifunction buttons on its spokes and shift paddles for manual gear changes on the reverse.

Last year, BMW unveiled an advanced new self-driving concept car at a gala ceremony held to mark its 100th anniversary at the company’s first ever factory, now home to its Classic department, in Munich, Germany.

By Paul Joseph