Bugatti Unveil $3.3 Million Chiron Pur Sport Special Edition

By Paul Joseph

Bugatti has revealed a new special edition version of the Chiron for 2020 called the Pur Sport, boasting sporty handling and ultra-lightweight construction, with an added emphasis on aerodynamics.

A follow up to the 110 Ans Bugatti, the Chiron Super Sport 300+, and the one-off Bugatti La Voiture Noire that came last year, the Pur Sport is the first of two special edition Chirons planned for launch this year.

The car gets the 8.0-litre quad-turbo W16 engine found in the standard model; however, the engine has been tuned differently with the redline set 200 rpm higher than on the regular Chiron. Nevertheless, the total output remains unchanged at 1,500 horsepower, and the automatic gearbox is also recalibrated with 15-percent closer gear ratios for improved power delivery and engine response.

In terms of design, the Bugatti Chiron Pur Sport gets noticeable changes, especially on the aerodynamic front. The front fascia gets wider air openings and an enlarged horseshoe grille, while the retractable rear spoiler has been swapped for a large fixed wing that produces impressive downforce.  Furthermore, a new rear spoiler has also resulted in a weight saving of 110 pounds

“We focused particularly on the agility of the Chiron Pur Sport,” says Frank Heyl, Bugatti’s head of exterior design.

“The vehicle generates more downforce at the rear axle while the large, front splitter, air inlets, wheel-arch vents featuring optimized air outlets and a reduced vehicle height strike a clean balance at the front.”

The Chiron Pur Sport also has new wheels made of magnesium that help shave off another 35 pounds. Fitted with specially made Bugatti Sport Cup 2 R rubber by Michelin, Bugatti says the wheels have been designed to boost brakes ventilation and aerodynamics.

The chassis has also been tweaked along with a new suspension setup that comes with 65 percent firmer springs at the front and 33 percent firmer springs at the rear.

Inside the cabin, the leather upholstery is largely replaced by sporty Alcantara and features model-specific stitching on the seats and on the steering wheel, trim pieces.

Bugatti will make only 60 examples of the Chiron Pur Sport, with each one priced at €3 million.

By Paul Joseph