Bulgari Exhibition Celebrates Mid-Century Italian Fashion & Culture

By Paul Joseph

Iconic Italian luxury brand Bulgari is to hold an exhibition dedicated to classic Italian fashion and culture across the mid-twentieth century.

Titled “Bellisima. Italy and High Fashion 1945-1968”, the exhibition is currently open at the Museo Nazionale Delle Arti Del XXI Secolo in Rome, exploring the interaction of Italian art and fashion at a cultural high point in the nation’s history.

Curated by Maria Luisa Frisa, Anna Mattirolo and Stefano Tonchi, it features a selection of one of a kind Bulgari jewels on display.

“The exhibition depicts Italian culture from the post-war through the late Sixties,” said Orit, president/CEO of The O Group, New York.

“It makes sense for the museum to partner with Bulgari, an iconic brand that opened its doors in 1884, came of age and influence during the period of the exhibition, and epitomizes all that was and remains Italian luxury.”

She continued: “Jewellery and fashion have always been closely linked. Culture influences one as much as the other. For an exhibition to curate them side by side in the context of a specific place and time will likely bring awareness of Bulgari’s history and iconic status to younger consumers.

“It will be interesting to see how the curator will balance both strong creative tastes, fashion and jewelry, through Italian eyes.”

The exhibition will run until 3rd May 2015.

By Paul Joseph