Carbon Champagne Honours Bugatti’s 110th Birthday

By Paul Joseph

Premium champagne brand Carbon is known for its carbon fibre bottles, which are handed to the victors of every Formula 1 race who then proceed to spray it around while standing on the podium.

Now the luxury drinks maker is continuing to forge more partnerships in the motoring world by signing a contract with French supercar marquee Bugatti.

To inaugurate the collaboration, Carbon has created a bespoke bottle called the ‘ƎB.01’ celebrating Bugatti’s 110th anniversary in 2019.

The champagne is a blend of 90% Chardonnay grapes with 10% pinot noir, made in the same eastern region of France where Bugatti is based. The blend dates back to grapes from 2002, owing to the perfect weather conditions for good ripeness and flavor concentration in the region that year.

“Bugatti and Champagne Carbon are avant-gardists of their respective industry, translating their know-how achieved through a proud history into an innovative present and future,” says Bugatti President Stephan Winkelmann.

“Striving for perfection is at the core of all our actions, leading us to constantly want to keep pushing our own boundaries.”

There is no word on the pricing yet, but Carbon’s standard bottles start from around £2,600.

Founded in France in 1909, Bugatti currently has 27 showrooms in 13 countries worldwide.

By Paul Joseph