From Water to Road: Fraser Yachts Partner with Porsche

By Ben Roberts

With 70 years of yachting and the luxury lifestyle behind them, Fraser Yachts has this week announced their latest partnership with the iconic Porsche brand to offer the best of both land and sea.

The latest ‘Porsche Ultimate’ service in the south of France enables clients to get behind the wheel of a brand-new luxury Porsche, delivered wherever they along the Cote d’Azur, for however long they need.

CEO of Fraser, Raphael Sauleau comments: “As we celebrate 70 years of industry success, we recognise the many values that Porsche shares with Fraser in terms of quality, attention to detail and exceptional service offerings to clients.

A Porsche is more than just a vehicle, it is an expression of freedom and a unique attitude to life, just like a yacht is more than just a boat. Our two brands are very well matched, and now being able to offer our clients access to brand new Porsche models wherever they are on the Cote d’Azur, as well as incredible driving experiences contributes to the lifestyle offering that we provide to our clients both in Europe and later this year in America.”

These cars - ranging from the latest Porsche 911 GT3 to the 918 Spyder - can arrive at the dock for superyacht charter guests or owners to hop in and enjoy their onward journey in complete ease.

The experiences on offer also covers the thrill of driving on the world-famous Circuit Paul Ricard with official Porsche racing drivers such as Brendon Hartley; combining the ultimate mix of Monaco’s racing and yachting heritage.

Fraser will be providing a taste of the Porsche experience at the Monaco Yacht Show and Fort Lauderdale Boat Show with a fleet of luxury cars available for clients.

By Ben Roberts