Karl Lagerfeld Creates Rolls-Royce Photography Exhibition

By Paul Joseph

He is more famously associated with haute couture, but fashion designer Karl Lagerfeld has turned his hand to automobiles by creating a photography exhibition for iconic British car brand Rolls-Royce.

Entitled A Different View, the exhibition is the latest in Rolls-Royce’s Icons of Art series - a succession of talks by contemporary artists in tribute to the distinctive artistry behind Rolls-Royce cars.

The 16 black and white photos contained within the exhibition – which includes shots of the the Rolls-Royce Phantom Drophead Coupé – were printed on a special handmade paper to exalt the quality of the image.

German born Lagerfeld, who runs his own world-renowned eponymous fashion label, recently visited the Rolls-Royce Goodwood Facility in West Sussex to showcase the exhibition in front of invited guests and to give a talk.

Besides his work as a fashion designer, Karl Lagerfeld has also enjoyed success through photography. His photos have been displayed in a number of international exhibitions, including the Langen Foundation in Neuss and Museum del Bramante Cloister in Rome.

Talking about the Rolls-Royce exhibition, Mr Lagerfeld said: “I can no longer view life without juxtaposing its abstraction. I view the world, fashion and automobiles through my camera lens. That allows me to keep a critical distance to my work.

“This approach serves me more than I had ever thought possible in my view of reality. Each of my shots of the Rolls-Royce is the abstract representation of a concrete reality. The technical medium of photography is a welcome means for my artistic work, creating my different view.”

The Icons of Art series concludes next month at Art Basel Miami.

By Paul Joseph