Louis Vuitton Unveils America’s Cup Inspired Menswear Collection

By Paul Joseph

Iconic French fashion house Louis Vuitton, the official title partner for the America’s Cup, has unveiled a new collection of sailing inspired menswear.

Among the collection is a wide range of knitwear, outerwear, cargo shorts, and polos available in seasonal colours including navy, red and blue.

It also boasts a variety of bold, graphic prints including the Gaston V, Semaphore and Victory Boat, while a range of leather goods are emblazoned with the Damier Cobalt Regatta canvas.

The collection is billed as being rich with references to travel and modernity in a way that “stays true to Louis Vuitton’s brand identity”.

The collection will arrive in select Louis Vuitton stores worldwide later this month.

Louis Vuitton is serving as the title partner of the America’s Cup World Series, the America’s Cup Qualifiers and Challenger Playoffs as well as the presenting partner of the 35th America’s Cup Match, which takes place in Bermuda next year.

As part of the role, Louis Vuitton will assume a prominent role in all aspects of the event, ashore, on the water, in international television broadcasts and on online platforms.

By Paul Joseph