Morgan 1909 Edition EV3: Merging Art & Engineering

By Ben Roberts

British luxury supercar event Salon Privé will be raising the bar this September with the global public debut of the Morgan 1909 Edition EV3. With only 19 bespoke handmade editions of the luxury car set to see the road, this isn’t a launch, but a masterclass of automotive design.

Launched in conjunction with Selfridges, alongside nine other iconic British brands, the handmade Morgan UK 1909 Edition EV3 will be on display at Blenheim Palace in Oxford, UK, from 1st to 3rd of September.

The Morgan 1909 Edition EV3 was named after both Morgan and Selfridges’ birth years, 1909, with 19 signifying the limited edition set due to be created by the two iconic British brands.

The limited edition EV3 blends Morgan’s engineering know-how and iconic design with Selfridges’ famous flair for fashion. The retro-futuristic sports car combines British style and elegance in a handcrafted body with zero-emission technology.

Capable of reaching a top speed of 90mph and a range of 120-150 miles, the all-electric three-wheel sports car is not only a collector’s item, but a how-to guide of mixing progressive technology with the finest design elements from automotive history.

Morgan Motor Company’s head of design Jon Wells said: “Great British design, technology and engineering is what the UK 1909 Edition EV3 is all about. We’re delighted to be able to show the car to the world’s press and publicly unveil at Salon Privé in September. Salon Privé combines style, luxury lifestyle and cars in one event, just like the UK 1909 Edition EV3 does, too!”

Event co-founder David Bagley said: “Hosting the global public unveil of the UK 1909 Edition EV3 further underlines our place and importance within the international luxury automotive events arena. The combination of engineering, style and design seen with the UK 1909 Edition EV3 lends itself to be unveiled at Salon Privé, an event that combines cars, glamour and fashion at one of Britain’s most glamourous locations.

This luxury automotive also comes with a bespoke driving kit from British design talents such as Alexander McQueen, Dents and Belstaff, is priced at £52,500. Photos and Video courtesy of Morgan Motor Company.

By Ben Roberts