During COVID-19 many fashion lovers and owners of fine jewellery and timepieces may find themselves feeling more disassociated than ever with the cutural scene that makes up some of the biggest events in fashion and luxury globally. In bid to combat this during a sensitive time, Cartier has innovated in inviting audiences to a bespoke online experience completely curated around the work of artist Claudio Andujar.
On a mini site created at the initiative of the Fondation Cartier pour l'art contemporain for the Claudia Andujar, The Yanomami Struggle exhibition offers an immersion into the world of the Brazilian artist and her fight to protect the rights of Yanomami Indians. Featuring original recordings, photographs and videos, this interface offers an emotional narrative experience in three chapters on the artist’s story perfect for those looking to experience a new medium of art in the exceptional circumstances of staying home.
Claudia Andujar shared with the Cartier Foundation; "I am connected to the indigenous, to the land, to the primary struggle. All of that moves me deeply. Everything seems essential. Perhaps I have always searched for the answer to the meaning of life in this essential core. I was driven there, to the Amazon jungle, for this reason. It was instinctive. I was looking to find myself."
The exhibition will invite viewers to explore in-depth themes related to Claudia Andujar’s extraordinary contribution to the art of photography and the role in which art plays in line with social activism and larger geo-political issues.