Trussardi to Launch Debut Watch Range
Luxury fashion brand Trussardi has partnered with Italian jewellery house Morellato to create its first ever line of watches.
Set to be released this Autumn, the Swiss-made men’s and women’s watches are the brainchild of Trussardi Group creative director Gaia Trussardi.
Speaking about the debut watch range, she said: "Trussardi is a complete lifestyle brand that brings its Italian identity and tradition to every area in which it does business, and now this also includes watches, which are my great passion."
Tomaso Trussardi, CEO of Trussardi Group, added: “By signing this partnership, Trussardi extends its concept of timeless elegance to the watch sector. Trussardi is a complete lifestyle brand that brings its Italian identity and tradition to every area in which it does business, and now this also includes watches.”
It is not the first time Morellato have teamed up with a fashion brand to create high end timepieces, having previously worked Just Cavalli, John Galliano, and Pepe Jeans London.
The news also comes soon after Trussardi relaunched its Tru Trussardi second line with a lavish party during Milan’s menswear fashion week.