W Hotels Taking its Unique Brand of 'Cool' to Budapest

By Paul Joseph

In recent years W Hotels have developed an unrivalled reputation as a design-led hotel brand that caters to the affluent young and hip crowd.

Now the group has announced it is to expand its European offerings by opening a new property in the Hungarian capital of Budapest.

Located in the heart of the city at Andrassy Avenue, W Budapest will be housed in the prestigious Drechsler Palace which will be fully renovated to bring the brand’s cutting-edge, contemporary design to life.

The hotel will feature 162 guest rooms and suites, including one Extreme WOW, the brand’s luxurious take on the Presidential Suite. Guests can wine and dine at the restaurant and destination bar or the signature W living room. Three meeting and event spaces, including a Great Room for larger celebrations, a spa and fitness centre, and are other amenities to look forward to.

Furthermore, the W brand’s signature Whatever/Whenever service philosophy, providing you whatever you want, whenever you want it, will also feature.

“W Hotel’s bold and vibrant take on luxury continues to expand into some of the most exciting destinations in Eastern and Central Europe,” said Carlton Ervin, Marriott International’s Chief Development Officer, Europe.

“The signing of this landmark hotel in Budapest matches the rising demand of luxury traveller and underpins our commitment to grow our portfolio in the region.”

W Budapest is slated to open in 2020.

By Paul Joseph